There are actually a couple of different reasons for this. Obviously, there's the whole "band name" thing, but also the world is so different when viewed at such a small level. It fascinates me to no end to know that if the mass of a proton differed by even just the tiniest of tiny bits you can imagine, the universe as we understand it couldn't exist--matter (as we understand it) couldn't exist. You and I wouldn't exist.
That causes me to have very high regard for the "little" things in life, such as a simple "ch-ch-ch" from a space dude we've come to know as David Bowie changing my future forever; or how hearing Iron Maiden's Bruce Dickinson gasp for air during their song "Revelations" makes it one of the greatest metal anthems in rock history (in my opinion, anyway). Aside from music, there are things like staring into a loved one's eyes at just the right moment or watching the beautiful cadence of a leaf as it flutters its way to the ground.
Many of you also know of my desire to change the world through music someday, and I know for a fact many of my awesome acquaintances have a similar desire (some through music, some through writing, some through other forms of art). It seems so natural and common for us to think of "changing the world" as this gargantuan task: we think of activism, politics, religion, protests, missionary work, and the list goes on. We seem quick to believe, in order to change the world, we have to become someone of celebrity and renown--we have to "be" somebody. To me, #AtomicLove is the counterbalance to this (not that those other things aren't important or don't serve a purpose).
We pay so much attention to the "vastly important" things going on 'round the world that it's easy to neglect our neighbor who's obviously had a rough day at work, or the proverbial "old lady trying to cross the busy street." I don't think we can ever really know the full impact a simple "hello" (or other form of pleasant acknowledgement) can mean to the right person at the right time. That downtrodden person you walked past on the sidewalk could be a great leader, inventor, or teacher of the masses someday for all you know--and your smile could just be the thing that ultimately inspires them. Every single historical figure you can name was once just a bloke at some point in their life-think about that! Before Einstein changed the world's history forever (in more ways than I can name) he was a punk more apt to cause trouble than anything else. How he came to be the Einstein we've all learned about is an extremely long and intricate trail of tiny events that no one can piece together. Somewhere along the way, it could well have been a smile from a stranger or the falling of a leaf that led him to his destiny.
So this is what I mean by #AtomicLove. If I tweet it to you, I'm not only acknowledging you and hoping to add some small amount of something positive to your day, I'm also asking you to think about the really little things in life, and to believe that you can change the world more than you'll likely ever realize--simply by acknowledging and caring for others you come into contact with each day. The other great thing about calling it "Atomic": from an energy standpoint, we get HUGE results from really tiny particles. Love, too, is an energy exchange-I firmly believe that.
Thank you for believing in me, and in US, and your kind support is always greatly appreciated!